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Massive Rocket Natalie Seatter
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By Thierry Sequeira Featured Marketing Project

09 Feb: Building Products that Customers Need through Clear Communication, Thoughtful Data Analysis and Continuous Experimentation with OAG Chief Product Officer, Natalie Seatter

When developing a product, it can be dangerous to make assumptions about how to prioritize new features and updates. Sometimes,…

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Matthew Hawn Massive Rocket
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By Loic Neve Analytics

27 Apr: The Evolution Of Fan Engagement In The Music Industry (Trust, Value & Data) With Audio Network Chief Product Officer, Matthew Hawn

Matthew Hawn | CX Spotlight Matthew started his career in San Francisco, working as a technology journalist for Macworld Magazine…

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Screenshot 2022-06-21 at 16.23.11
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By Aleksandra Varakina Featured Insights

28 Jun: Insights: The Future of CRM (Vol 4)

The team at Massive Rocket interviewed experts in CRM, Data, Marketing Technology, and Product to get their thoughts on the evolution of customer relationship management.

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dhl
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By Loic Neve Process

31 May: 4 Simple Data-Driven Steps to Boost your Business Growth — Sanup Pillai, Global Head of Digital Marketing & MarTech at DHL Express

Every industry, from start-ups to big businesses is using a data-driven approach to their digital marketing. Through this method, entrepreneurs and marketers can develop a personalised marketing strategy to achieve return on investment (ROI) for their business. 

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CX-Featured-nomad
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By Joan Santani Process

24 May: Top 4 EdTech Marketing Strategies to Boost App Engagement – Clémence Illien, Director of Marketing & Communication at Nomad Education

With the rising costs of products, consumers are looking for an alternative to stretch their money and put the bill a little bit longer – with buy now pay later. A company like Zilch, has seen an explosion in popularity over receivers and they were expected to keep growing.

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hole
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By Sasha Chernykh Process

17 May: Using a Data-Driven Approach to Build the Right Product —Anthony Douglas, Founder & CEO at Hole19

With a data-driven approach for product development expected to grow exponentially in the next 10 years, it is now timely for product managers, application engineers and marketers to revolutionise their business processes by embracing data to maintain their competitiveness.

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CX-Featured-fiance24
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By Angelina Daskalova Process

10 May: Why CDP Is a Marketer’s Best Friend, with Immo Hütte, Director Marketing at FinanceScout24

With the rising costs of products, consumers are looking for an alternative to stretch their money and put the bill a little bit longer – with buy now pay later. A company like Zilch, has seen an explosion in popularity over receivers and they were expected to keep growing.

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