Interview with Karan Gupta, Head of Retention at Grover, on what it takes to be a thriving growth hacker.
digital
Marketing
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Interview with Vittoria Gambirasi, IMD Business School’s Marketing Director on what it takes to become a customer-focused marketing machine.
Interview with Emilie Berthiaume, Dialogue’s Senior Demand Generation Manager on the benefits of adopting an agile methodology and why failure can be so useful.
Interview with Ula Bieganska, LEGO’s Head of Marketing in the Middle East and Africa on how LEGO is making the world a better place rather than just focusing on selling the product.
Interview with Cristina Mendes, Lifecycle Marketing Manager on how to create a successful customer lifecycle marketing strategy based on data.