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Insights: The Future of CRM (Vol 4)


What Does The Future Of CRM Look Like?

The Massive Rocket team interviewed experts in CRM, Data, Marketing Technology and Product to get their thoughts on the evolution of Customer Relationship Management.

Today, customers expect every company they do business with to act and interact like their favourite technology brands.

Massive Rocket Insights Vol 3

The way businesses engage with their consumers needs to evolve constantly in order to keep up.

CRM is not just people building lists and sending newsletters, it’s your competitive advantage.

CRM is an extension of your product and customer experience.

Check out the full report below

Use the arrows in the bottom left of the presentation to navigate through the slides.

Featured Guests

Julie HassounHead of Digital and DataekWateur
Immo HütteDirector MarketingFinanceScout24
Anthony DouglasChief Executive OfficerHole19
Arnaud DesseinHead of ProductBack Market
Isabel GutierrezCRM ManagerL’Oréal Luxe
Anuvind KanwalGlobal Senior CRM ManagerJust Eat
Magdalena BugajloMarketing Communication & PR DirectorDHL Express
Roma SieradzkaHead of CRMLOVOO
Raphael Sẹgun AwóséyìnChief Marketing OfficerQobuz
Steven TruffleyHead of CRMBack Market

Featured Technology Partners

Braze (CRM) – Customer Engagement Platform

Segment (CDP) – Customer Data Platform

mParticle (CDP) – Customer Data Platform

Mixpanel (Analytics) – Customer Insights

amplitude (Analytics) – Customer Insights


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