What Does The Future Of CRM Look Like?
The Massive Rocket team interviewed experts in CRM, Data, Marketing Technology and Product to get their thoughts on the evolution of Customer Relationship Management.
Today, customers expect every company they do business with to act and interact like their favourite technology brands.
The way businesses engage with their consumers needs to evolve constantly in order to keep up.
CRM is not just people building lists and sending newsletters, it’s your competitive advantage.
CRM is an extension of your product and customer experience.
Check out the full report below
Use the arrows in the bottom left of the presentation to navigate through the slides.
Featured Guests
| Melissa Mostowy | Technical CRM Manager | Kaia Health |
| Jack Rains | SR Technical CRM Manager | Flink |
| Simone Wong | Head of Customer Loyalty | Teir |
| Andrei Dinca | CRM Lead | Wise |
| Joaquín Cuenca Abela | CEO | Freepik Company |
| Hanna Johansson | Head of Marketing & Growth | Kavall |
| Magith Noohukhan | Customer Engagement Evangelist | Braze |
| David Martin | Global Head of CRM | Cabify |
Featured Technology Partners
Braze (CRM) – Customer Engagement Platform
Segment (CDP) – Customer Data Platform
mParticle (CDP) – Customer Data Platform
Mixpanel (Analytics) – Customer Insights
amplitude (Analytics) – Customer Insights
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