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Insights: The Future of CRM (Vol 7)

insights

Charting the Course of CRM

To gather insights on the evolution of Customer Relationship Management, the Massive Rocket team consulted experts in CRM, Data, Marketing Technology, and Product.

In today’s business landscape, customers have come to anticipate that every company they interact with will operate and engage with them in a manner similar to their preferred technology brands.

Source: Massive Rocket

In order to remain competitive, it’s crucial for businesses to continuously adapt their approach to customer engagement. Customer Relationship Management (CRM) goes beyond simply compiling mailing lists and distributing newsletters; it serves as a key differentiator for your business. In essence, CRM is an extension of your product and customer experience.

Featured Guests

Louise SmithChair of the BoardInnovate Finance
Giovanni Luca RandisiVP – Producthome24
Anthony DiebraChief Digital Marketing Officer, Cross-Asset ResearchSociete Generale Group
Linda PalmgrenCEOBauer Media Audio, Sweden
Sanup PillaiGlobal Head of Digital Media & MarTechDHL Express
Laura PercevalSenior CRM Lifecycle and BI ManagerBack Market 
Jaime Santafé MartínezGlobal Head of B2B MarketingUrban Sports Club
Giulia MendolieraHead of Digital & ContentSpeexx

 

Featured Technology Partners

The Full Report

Use the arrows in the bottom left of the presentation to navigate through the slides.

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