Every industry, from start-ups to big businesses is using a data-driven approach to their digital marketing. Through this method, entrepreneurs and marketers can develop a personalised marketing strategy to achieve return on investment (ROI) for their business.
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With the rising costs of products, consumers are looking for an alternative to stretch their money and put the bill a little bit longer – with buy now pay later. A company like Zilch, has seen an explosion in popularity over receivers and they were expected to keep growing.
With a data-driven approach for product development expected to grow exponentially in the next 10 years, it is now timely for product managers, application engineers and marketers to revolutionise their business processes by embracing data to maintain their competitiveness.
With the rising costs of products, consumers are looking for an alternative to stretch their money and put the bill a little bit longer – with buy now pay later. A company like Zilch, has seen an explosion in popularity over receivers and they were expected to keep growing.
Clarissa Eva Leon, Chief Digital Officer at Dagrofa, talks to us about her approach to digital management, strategies, and challenges she faces in implementing digital transformation.