Boosting Customer Loyalty with Braze and Voucherify

CHANNELS

Challenge

Abandoned carts and low repeat bookings. Limited personalization and insight weakened direct marketing across channels and left revenue on the table.

Approach

Implemented Braze for journey orchestration and integrated Voucherify for loyalty. Automated, segmented campaigns to recover carts, re engage lapsed users, and grow repeat purchases.

Outcome

Delivered 90% of onboarding scope including SDKs, IP warming, and SMS activation. LoveToVisit is positioned to lift cart recovery, repeat users, and direct sales with measurable gains.

Measurable impact

300%

IP Warming

9 Weeks

Full Enablement

Simplifying bookings through personalization.

LoveToVisit helps people discover and book attractions, theaters, and events across the UK. To improve retention and direct sales, the team partnered with Massive Rocket to stand up Braze with Voucherify and move from manual sends to real time, data driven engagement.

Our Approach

Massive Rocket delivered a focused implementation that covered DNS and SSL setup, SDK deployment, IP warming, and SMS activation. Segmentation and behavior tracking powered cart recovery and lifecycle messaging. Voucherify was connected for loyalty rewards and targeted incentives, with training and measurement to enable ongoing optimization.

Execution

Cart recovery campaigns were designed with dynamic reminders and incentives. Lifecycle programs encouraged second and third purchases using loyalty offers and curated recommendations. IP warming improved inbox placement by week 9 while SMS opened a timely, high intent channel for alerts and offers. With 90% of onboarding scope completed, LoveToVisit is ready to launch and scale multi channel journeys.

Key Outcomes

  • 90% onboarding scope completed
  • SDKs deployed and channels enabled by week 9
  • Segmented cart recovery program ready to launch
  • Loyalty workflows with Voucherify to drive repeat bookings
  • IP warming completed, improving deliverability
  • SMS channel activated for timely notifications
  • Measurement and ROI tracking embedded
  • Foundation to scale multi channel campaigns.

Ready to build lasting customer loyalty?

Fill out the form and one of our experts will be in touch. You can also write to us at info@massiverocket.com